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The BMW logo is derived from ...

Chessboard

Plane propeller

Bavarian flag

Horse's head

The origin of the logo is often thought to be a portrayal of the movement of an aircraft propeller with the white blades cutting through a blue sky. However, this portrayal was first used in a BMW advertisement in 1929 - twelve years after the logo was created.

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Greger Ravik wikipedia → BMW#Company name and logo

BMWcarslogo

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Answers by country

Australia

11%

22%

63%

0%

36

the Netherlands

12%

25%

61%

0%

31

Switzerland

3%

36%

60%

0%

33

Austria

4%

37%

57%

0%

45

the United States

10%

27%

56%

4%

158

Denmark

0%

45%

54%

0%

11

Czech Republic

18%

27%

54%

0%

11

Italy

0%

46%

53%

0%

15

Germany

6%

38%

52%

1%

312

India

13%

26%

52%

5%

140

Greece

9%

33%

52%

4%

21

Poland

14%

34%

47%

2%

5595

Spain

20%

30%

40%

10%

10

the United Kingdom

10%

47%

38%

2%

139

Republic of Ireland

16%

56%

28%

0%

25

Belgium

18%

37%

25%

18%

16

Estonia

0%

75%

25%

0%

12

Canada

26%

52%

17%

4%

23

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